![]() ![]() If a prospective customer enjoys looking at and spending time on your site, they’re more likely to convert. Knowing how to handle the imagery on your site will help improve those speeds, increase SEO rankings, and overall improve your site’s UX. One of the biggest hurdles for website load speeds are improperly optimized images. ![]() After all, higher bounce rates mean conversion loss and conversion loss means missed revenue. If your website takes too long to load, your brand’s story never gets told. There’s a reason they say that a picture is worth a thousand words. Why is image optimization important for SEO? Optimizing images on your website is the process of presenting graphics in the right format, dimension, and resolution while keeping the smallest possible file size.
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